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L10 by GUNMAD | Sundance Film Festival 2015

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Hi there, how are you all? Awesome news from the Icelandic graphic design scene: The typeface L10 by GUNMAD, a graphic design studio consisting of Guðmundur Ingi Úlfarsson and Mads Freund Brunse is an essential part of the new identity for the Sundance Film Festival  2015 Identity. The typeface L10… Read more

Did a Volcano just erupt on your Couch? Q&A with Nelly Ben Hayoun

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Nelly Ben Hayoun designs experiences that ‘enable you to become an astronaut in a living room, while a volcano is erupting on the couch’. If that’s not enough to catch your attention, she is also the founding Director of the International Space Orchestra in NASA Ames Research Center, Designer of… Read more

Torg í biðstöðu | Vitatorg


Happy Monday! It may be cold outside, but we are taking another look back at this summer’s Torg í Biðstöðu project. During the summer, Vitatorg was transformed into a vibrant square filled with exciting events, such as Culture Night, Gay Pride, Pop-up Yoga and Restaurant Day, organized by graphic designer Krista Hall… Read more

Rán Flygenring and Elisa Vendramin | Sagra Dei Osei Festival Identity

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The Sagra dei Osei (Festival of the birds) is one of the oldest festivals in Italy. Celebrated since 1274, this year, the visual identity was created by the Italian designer-illustrator Elisa Vendramin along with illustrations by Icelandic illustrator Rán Flygenring. The festival takes place every year in Sacile. It is a market… Read more

Friday Candy | OPUS / YOU AGAIN

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Performance artist Kitty Von-Sometime, also known for The Weird Girl’s Project collaborates with Icelandic band Árstíðir in her latest art film; “Opus/You Again”.  Kitty portrays a lovesick valentine in here most personal and powerful piece yet, it is above all a heartfelt message to her wife. Filmed on the glacier, Langjökull, the film features… Read more

Grýtan Creative Collective

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Grýtan is a new studio and a creative collective of 20 artists, designers, musicians, photographers and other makers, who opened their studio doors for our wonderful intern Marta. Previously a run-down Laundromat, Ingó Egils, product designer and creator of Nogi, moved to the space a few years ago. Since expanding the space in… Read more

Icelandic Wool by Ístex

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Many Icelandic designers like Vík Prjónsdótir, Farmers Market or Geysir use Icelandic wool for their design – in garments, accessories or other form of art. But where does this Icelandic wool come from? In Mosfellsbaer, 12 kilometers from Reykjavík, wool processing has been a trade since 1896. 1991 took Ístex… Read more

Reykjavik Outpost

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Reykjavik Outpost is a brand new Icelandic design store that recently opened in Los Angeles. With shelves full of Icelandic design ranging from high-end fashion to interior design, quirky scarves and statement jewelry, Reykjavik Outpost brings Icelandic design across the Northern seas all the way to the sunny L.A. Reykjavik Outpost… Read more

Torg í biðstöðu | Óðinstorg

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As the autumn rain keeps pouring down, we thought it was a good moment to look back and reminisce to last summer. Here is a wonderful project from the Torg i Biðstöðu program (Read more here) :Óðinstorg. A work by artists Hildigunnur Birgisdóttir and Bjarki Bragason along with product designer Rúna Thors, the… Read more

Nordic Design Lunch #3 Illustrations

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Remember the Nordic Design Lunch we shared with you a few days ago? The event we held on the light ship Vinga together with our wonderful partners over at Design Forum Finland? Here are the live illustrations from the lunch, cooked up by the super talented Finnish illustrator Eili-Kaija Kuusniemi…. Read more