Hi there,

Did you notice our new quote series?
The typeface, GeoBeta, is designed by the young, talented graphic designer Arnar Freyr Guðmundsson.

A 2011 graduate (BA) from the Iceland Academy of the Arts, Guðmundsson currently works at the ad agency Hvita Húsid. He is also member of Borghildur, a research collective concentrating on matters related to urban living.

Geobeta is Guðmundsson’s graduation project.

GeoBeta is a geometric sans-serif display typeface based on square, triangle & circle. What identifies the font is how the letterforms are cut. I tried to keep as many circles and of 1/2, 1/4 of circles, 90° corner and triangles.



Here are a couple of other examples of Guðmundsson’s work, enjoy!


Images Courtesy of Arnar Freyr Gudmundsson