Ígló&Indí is an Icelandic children’s clothing label that recently released its latest collection AW14 Frozen Landscapes.

The Ígló&Indí story started with a drawing by founder, head designer and Art Director Helga Ólafsdóttir’s little daughter. In it, a boy held hands with his little sister, wearing hooded coats in an open landscape.

Today, Ígló&Indí releases two collections each year, comfortable and practical clothes with imaginative prints, patterns and details, inspired by children’s creativity.

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Parrot Fashion Police, Sjóni the horse, Bó the dog and Pop-Pom the rabbit are some of the characters living in the Ígló&Indí world. You’ll find them in the prints in the actual collection, too.

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Have a look behind the scenes!
Here’s a video of the photoshooting for the AW14 collection called Frozen Landscapes and backstage Pictures:

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They just opened a new store in Skólavörðustígur 4, Reykjavík.
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Ígló&Indí takes part in DesignMarch 2014, stay tuned!

 

Images by Íris Dögg and Ígló&Indí
Video by Ígló&Indí