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Posts tagged "Fashion"


Ígló&Indí is an Icelandic children’s clothing label that recently released its latest collection AW14 Frozen Landscapes. The Ígló&Indí story started with a drawing by founder, head designer and Art Director Helga Ólafsdóttir’s little daughter. In it, a boy held hands with his little sister, wearing hooded coats in an open… Read more

Behind The Scenes | Nordic Fashion Biennale 2014

Nordic Fashion Biennale 2014 will be held in the heart of Europe, Museum Angewandte Kunst Frankfurt next March. Launched by the Nordic House, Reykjavik in 2009, including more than 60 designers, artists, musicians and speakers from the Nordic countries, the second NFB was held in Seattle, US in 2011. The 2014… Read more

The Graduates 2013 | Bethina Elverdam Nielsen

Fashion designer Bethina Elverdam Nielsen is a 2013 graduate of the Iceland Academy of the Arts. Inspired by the historical and dramatic changes of lifestyle and fashion of the early 20th century, when woman started to liberate themselves from the constricting clothes for the first time and openly embraced more comfortable styles like… Read more

The Graduates 2013 | Arnar Már Jónsson

Fashion designer Arnar Már Jónsson  is a 2013 graduate of the Iceland Academy of the Arts. His final collection is inspired by films – cyber punk movie Tetsuo, in which the body of a Japanese worker begins transforming into a scrap-metal after being involved in an accident.         The… Read more

The Graduates 2013 | Elísabet Karlsdóttir

Fashion designer Elísabet Karlsdóttir is a 2013 graduate of the Iceland Academy of the Arts. Her final collection is built on the idea of the grey times of the Soviet Union.   Grey shades play a big role in my interpretation of this cold and colourless world. Going from grey… Read more

The Graduates 2013 | Linda Jóhannsdóttir

Fashion designer Linda Jóhannsdóttir is a 2013 graduate of the Iceland Academy of the Arts. Her final collection mixes our interpretations of  the unwritten rules of society as women and men shape. A modern collection based on clean surfaces, with focus on form and texture, the collection features semi unisex colors,… Read more

DesignMarch 2013 | Steinunn

Studio STEiNUNN recently relocated to a beautiful space by the harbor, formally used by a netting factory. During DesignMarch, they set up an installation that is the result of a collaboration between fashion designer Steinunn Sigurðardóttir and illustrator Laufey Jónsdóttir. Here are a few images from the exhibition by Hulda… Read more

DesignMarch 2013 Identity | M by Mundi

This year’s festival identity featured a real wooden grid that formed the words ‘HönnunarMars’, Icelandic for DesignMarch. Four letters were handed over to designers to work on. We made little videos in which the designers explain their inspirations behind the letters, and finally have the subtitled versions too. Here M… Read more

RFF 2013 | Behind the Scenes

The fourth edition of Reykjavik Fashion Festival was held in Harpa in collaboration with DesignMarch. Here are a few backstage shots by our wonderfully talented Hulda Sif. Stay tuned – more RFF images coming soon!               Images by Hulda Sif

DesignMarch 2013 | Framed

The Association of Icelandic Fashion Designers opened a group exhibition on fashion drawings earlier today. Here are a few photographs by our wonderful Hulda Sif, enjoy!           Images by Hulda Sif